Simple Weiners Gourmet Hot Dog Branding
When Simple Wieners approached me, they needed a complete brand identity overhaul to make their gourmet hot dog business stand out in a competitive market. Their goal was to attract customers of all ages to their chic, stylish mobile diner. I created a bold, cohesive brand that reflects their premium offerings and playful personality. The logo design cleverly incorporates an “S” and “W,” with the “S” forming the hotdog bun and the “W” representing the sauce, reinforcing the brand’s fun and flavourful identity.
By combining creativity, strategy, and attention to detail, I crafted a dynamic brand identity for Simple Weiners that ensures they stand out from competitors, attract foot traffic, and leave a lasting impression on customers.
Scope of Work:
Logo Design: A fresh, memorable logo that reflects their gourmet hot dog concept.
Brand Identity Design: A fully cohesive visual identity tailored to resonate with diverse audiences.
Typography Design: Custom fonts and typefaces for a unique, stylish look.
Packaging Design: Eye-catching packaging for their gourmet hot dog products.
Stationery Design: Professionally designed stationery to reinforce their branding.
Signage Design: Exterior and interior signage to make their diner impossible to miss.
Business Card Design: High-quality, modern business cards that leave lasting impressions.
Pattern Design: Custom patterns for use across packaging, signage, and branding materials.
Label Design: Detailed product labels that enhance the premium feel of their offerings.
Bag Design: Stylish, branded bags to elevate the customer experience.